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The Prop Data Update
July 2016
Mobile friendly or not, a website offers little or no value to your real estate business unless it can be found when and where a buyer, seller, landlord or tenant is looking for a property or estate agency online. Therefore it is vital to promote your website and ensure that all your online marketing efforts are mobile friendly too.
Prop Data Knowledge
Mobi vs Responsive
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Property Search on the Move
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Website Showcase

Rawson Commercial
www.warehouses4africa.com
We are trusted by all major industrial property owners and investors and our dedicated broker team offer a wide range of services to match your requirements. Our priority is to find you a suitable Tenant / Purchaser in the shortest possible time. We offer the most up to date Lease and Sale Agreements which cover all new government acts including the Consumer Protection Act. Warehouses4Africa is a branch of Rawson Commercial Cape Town - Blouberg Franchise.
Bond Str. Property Solutions
www.bondstr.co.za
At Bond Street, we are passionate about delivering exceptional consumer experiences. By offering a complete suite of real estate services, we ensure that we meet our consumers' every need. From sales and rentals, new developments and investments opportunities.
Rentals Ignite
www.rentalsignite.co.za
Our professional approach to business is to be unique, innovative and with our dynamic services, be as effective as what we can possibly be. With this in mind, we strive to project a positive spin off to all our happy owners and tenants.

Content Showcase

At a time when social media plays an imperative role in your property company's image, it is strategic to attract and engage your audience through social media channels on a regular basis. Facebook, Twitter, LinkedIn and Pinterest are all valuable channels to keep audiences updated on every aspect of your property company.
Social Media Posts
Century 21
East London
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Joshua Friedman &
Debra Maddocks
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Natal Property
Consultants
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Innovation distinguishes between a leader and a follower."

Steve Jobs
Internet Marketing Tips
Mobi website
design
#WebDesignTip
Google values websites which offer a great user experience and because mobi websites are specifically tailored to mobile, they usually provide a better user experience than their responsive counterpart. Mobi websites are designed specifically for mobile users and therefore, given preference in Google's mobile search results.
Location based
results
#MobiTip
Visitors searching for nearby properties can do so by simply clicking on the "properties near me" button on a real estate company's home or property search page. Mobi sites with compatible browsers are able to return a list of property results that are within a specific location range.
Mobi website functionality
#MarketingTip
When designing the mobile version of your website, ensure buttons such as "Call Now" are fully functional. This makes sure that the clients' transition from website to direct contact is seamless.
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Did You Know?

Website optimisation
Did you know when uploading a property listing on the Prop Data Management System it is optimised to suit mobile and desktop websites? This means that listings are suited for each channel such as, smartphones, tablets and laptops, allowing for uncompromised image and content quality.
Prop Data Titbits
Our talented graphic designer, Kimmy, celebrated her 1st workiversary at Prop Data! We thank you for your incredible work.
Kevin, from our software engineering team celebrated his 2nd workiversary at Prop Data! You are a true asset to the Prop Data team.
This month we welcome our new Social Media Marketer/Content Writer, Janice to the Prop Data team.
We have also added a new Front End Developer to the team this month. Welcome Akshay!
Ready, set, go! The Prop Data Amazing Race took place this month and was the latest annual team build challenge. With adrenaline pumping activities by the minute, one team emerged victorious. #TeamOrange
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