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The Prop Data Update
February 2016
Google search result pages are made up of a mixture of services, including paid search, organic search, Google My Business and Google Knowledge Graph. Brush up your knowledge and make the most of each of these services to establish a strong online presence for your real estate brand.
Prop Data Knowledge
8 Benefits of
Google AdWords
Learn More
Improve your organic visibility on Google
Learn More
Congratuations!
Happy anniversary to our first and most loyal client! For the past 17 years, Prop Data has had the privilege of being RE/MAX Panache's online marketing partner. We hope that the year ahead brings great success and we look forward to many more years of fantastic partnership!

Website showcase

Swindon Properties
www.swindon.co.za
Since its inception, Swindon Property has been constantly evolving into one of the leading commercial & industrial brokerage organisations in the Western Cape. Swindon Property is committed to offering their clients a holistic and comprehensive compilation of property services.
Homes of Distinction
www.homesofdistinction.co.za
Homes of Distinction was originally established in 1997 and has been growing substantially ever since. With a focus on Bryanston and surrounds, 80% of their business is repeat clients, which pays tribute to their efficient personalised service.
Chas Everitt Property Rentals
www.lighthouse.co.za
Currently covering the northern areas of the KwaZulu Natal coastline, Chas Everitt Property Rentals is committed to providing exceptional, professional and personal service to their clients.

Content Showcase

With content playing such a big role in improving your visibility on Google and other leading search engines, it is imperative to provide your website visitors with relevant, unique and engaging content. Prop Data Content will write content based on your unique requirements. Want to boost awareness of a new development, highlight the benefits of one of your property types, or inform your website visitors about the latest trends or predictions? We do it all.
Recent Articles
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Marketing without data is like driving with your
eyes closed."

DAN ZARRELLA

Creative showcase

GT Real Estate
Prop Data designed the corporate identity for Gerrit Truter Real Estate, a new boutique agency in Durbanville, Cape Town. Look out for the striking boards and branding in the area soon.
www.propdata.net/creative
Internet marketing tips
Writer's block?
#ContentTip
Everyone's brain works differently. Find the time of day that works best for you to be creative with your copywriting and try to set aside a time slot each day to focus solely on writing.
Mobile Call Extensions
#AdWordsTip
Make use of mobile call extensions when setting up a Google AdWords Campaign for your real estate business. This will encourage prospective clients to click on the call extension and make direct enquiries, resulting in more high quality leads.
Useful Content
#EmailTip
While your emails usually have a goal (such as promoting a new product or making an announcement), it is important to ensure that you also give your readers a reason to keep reading. In return for taking the time to read your message, reward them with useful content that will truly benefit them.
www.facebook.com/propdata

Did you know?

Perfect Property Descriptions
Did you know that the Prop Data Management System allows you ample space to add the perfect property description? Ensure that each description is unique, relevant and captivating as this will not only help you to generate leads, but also improve your visibility on Google.
Prop Data Titbits
The Prop Data team had a blast this Valentine's day!
Congratulations to Sasha who celebrates 1 year of creating amazing real estate websites this month!
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